Procona
Procona for retail

Procona stands for "from PROducer to CONsumer in Aqua". It is a unique packaging system for suitable for cut flowers through the entire flower-chain. The Procona system is made up of the following parts:

  • Container (suitable for single or multiple use);
  • Cardboard collar (for single use);
  • Lid (suitable for single or multiple use).

Procona stands out for the following reasons:

  • Large number of  flowers in the container;
  • Excellent load factor on pallets, also with different collar heights;
  • Flowers are transported in water – without the water spilling out of the container;
  • Optimal ventilation (essential for flowers);
  • Flowers can be presented right away in supermarkets and flower shops;
  • Collars available in every height;
  • Procona is a very robust packaging (capable of carrying a grown man!);
  • Empty containers can be efficiently transported thanks to good nesting qualities.

 

Advantages of Procona

Procona is:

Better

  • Better presentation of flowers in Procona (differing container heights: 9.8", 11.8" & 13.8", and option to have containers produced in different colors).
  • Faster processing in the shop (unpacking, displaying).
  • More stock in the shop (quantity of flowers per packed unit is more in Procona).
  • Better quality flowers in Procona (the Procona system minimises damages to flowers – minimal drop-out).

Easier 

  • Procona is easier to use in the shop (Procona can be presented right away).
  • Procona is easy to handle in the distribution centre (greater stability and no water spillage).
  • Procona is easier to unpack (up to 30% labour/time saving in shops).

Cheaper 

For shops
  • Less labour for unpacking Procona.
  • Procona is easy to use for shop staff.
  • The Procona system does not produce much waste.
  • Less wastage of flowers in the shops with Procona (damage).

For transport

  • When stacked Proconas are more stable on pallets.
  • More stems per pallet (quantity of flowers per square meter floor space is higher with Procona).
  • Per-stem packaging costs lower with Procona.

For suppliers

  • Procona is easier to use.
  • Procona is designed to make un-stacking easier. There is no suction-sticking effect between containers.

Procona perfect presentation 
Perfect presentation 


Economic benefits

If you're interested we will be happy to calculate the economic benefits for your particular situation. Indeed, economic factors have been among the reasons that a number of major retail chains have shifted to Procona.

 
Procona